{"product_id":"dune-warm-brown-diamond-jute-rug-cotton-backing","title":"Dune Warm Brown Diamond Jute Rug with White Dotted Lines","description":"\u003cstyle\u003e\n.ff-pdp{--ff-green:#1FAE6A;--ff-green-deep:#15A05F;--ff-green-soft:#E8F6EF;--ff-green-tint:#F2FBF6;\n--ff-sand:#FFF8E8;--ff-sand-line:#F3DFB0;--ff-ink:#1C1C1E;--ff-muted:#5f656b;--ff-border:#E7E9E8;\nfont-family:inherit;color:var(--ff-ink);max-width:1000px;margin:0 auto;line-height:1.6;-webkit-font-smoothing:antialiased;}\n.ff-pdp *{box-sizing:border-box;}\n.ff-pdp img{max-width:100%;display:block;border-radius:14px;height:auto;}\n.ff-pdp__section{background:#fff;border:1px solid var(--ff-border);border-radius:20px;padding:34px 32px;margin-top:16px;}\n.ff-pdp__section:first-child{margin-top:0;}\n.ff-pdp__section--green{background:var(--ff-green-tint);border-color:#d4ebdf;}\n.ff-pdp__section--sand{background:var(--ff-sand);border-color:var(--ff-sand-line);}\n.ff-eyebrow{display:block;font-size:12px !important;font-weight:700 !important;letter-spacing:.13em;text-transform:uppercase;color:var(--ff-green-deep) !important;margin:0 0 10px !important;}\n.ff-h2{display:block;margin:0 0 14px !important;font-weight:800 !important;line-height:1.2 !important;font-size:clamp(22px,4.4vw,29px) !important;letter-spacing:-.01em;color:var(--ff-ink) !important;}\n.ff-h3{display:block;margin:0 0 8px !important;font-weight:800 !important;font-size:17px !important;color:var(--ff-ink) !important;}\n.ff-text{margin:0 0 14px !important;color:var(--ff-muted) !important;font-size:15.5px !important;line-height:1.65 !important;}\n.ff-text:last-child{margin-bottom:0 !important;}\n.ff-text strong{color:var(--ff-ink);font-weight:700;}\n.ff-split{display:grid;grid-template-columns:1fr 1fr;gap:30px;align-items:center;}\n.ff-split--rev .ff-split__media{order:-1;}\n@media(max-width:760px){.ff-split{grid-template-columns:1fr;gap:20px;}.ff-split--rev .ff-split__media{order:0;}}\n.ff-facts{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin-top:20px;}\n@media(max-width:760px){.ff-facts{grid-template-columns:1fr;}}\n.ff-fact{background:#fff;border:1px solid #d4ebdf;border-radius:14px;padding:16px 16px 14px;}\n.ff-fact__n{display:block;font-size:22px;font-weight:800;color:var(--ff-green-deep);line-height:1.1;margin-bottom:4px;}\n.ff-fact__l{font-size:13.5px;color:var(--ff-muted);line-height:1.45;}\n.ff-ticks{list-style:none !important;margin:0 !important;padding:0 !important;display:grid;gap:12px;}\n.ff-ticks li{display:flex !important;gap:12px;align-items:flex-start;margin:0 !important;padding:0 !important;list-style:none !important;font-size:15.5px;color:#33383c;line-height:1.55;}\n.ff-tick{flex:none;width:23px;height:23px;border-radius:50%;margin-top:1px;background:linear-gradient(140deg,#2BC47C,#15A05F);display:flex !important;align-items:center;justify-content:center;}\n.ff-tick svg{width:12px;height:12px;display:block;}\n.ff-szwrap{overflow-x:auto;-webkit-overflow-scrolling:touch;margin-top:18px;border:1px solid var(--ff-border);border-radius:16px;background:#fff;}\n.ff-sz{width:100%;border-collapse:collapse;min-width:560px;}\n.ff-sz th{background:var(--ff-green-soft);color:var(--ff-ink) !important;font-size:11.5px !important;font-weight:800 !important;letter-spacing:.09em;text-transform:uppercase;text-align:left;padding:13px 16px !important;border:0 !important;}\n.ff-sz td{padding:13px 16px !important;border-top:1px solid var(--ff-border) !important;font-size:14.5px !important;color:var(--ff-muted) !important;}\n.ff-sz__name{font-weight:800 !important;color:var(--ff-ink) !important;white-space:nowrap;}\n.ff-sz__use{color:#33383c !important;}\n.ff-sz tr:nth-child(even) td{background:#FBFDFC;}\n.ff-note{font-size:13px;color:var(--ff-muted);margin:12px 0 0 !important;font-style:italic;}\n.ff-care{display:grid;grid-template-columns:repeat(2,1fr);gap:14px;margin-top:6px;}\n@media(max-width:760px){.ff-care{grid-template-columns:1fr;}}\n.ff-care__i{background:#fff;border:1px solid var(--ff-border);border-radius:14px;padding:16px 18px;}\n\u003c\/style\u003e\n\u003cdiv class=\"ff-pdp\"\u003e\n  \u003cdiv class=\"ff-pdp__section\"\u003e\n    \u003cspan class=\"ff-eyebrow\"\u003ePremium hand crafted jute\u003c\/span\u003e\n    \u003cdiv class=\"ff-h2\"\u003eThe Jute Rug That Does Not Shed\u003c\/div\u003e\n    \u003cdiv class=\"ff-split\"\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"ff-text\"\u003eJute rugs shed. It is the single most common complaint, and it is why a lot of people who like the look end up buying something synthetic instead.\u003c\/p\u003e\n        \u003cp class=\"ff-text\"\u003eDune is the \u003cstrong\u003eonly mill spun jute\u003c\/strong\u003e in the range, and mill spinning is what makes the difference. The yarn is spun tighter and more evenly than hand spun jute, which brings shedding down to \u003cstrong\u003evirtually zero\u003c\/strong\u003e.\u003c\/p\u003e\n        \u003cp class=\"ff-text\"\u003eThe pattern is quiet rather than busy. Clean dotted white lines run across a warm brown ground, so it reads as texture from across the room and only shows itself as a pattern up close.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv class=\"ff-split__media\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0929\/7497\/3247\/files\/Dune-_3_11_x6__-_5_4ec0aec4-5fa9-4ae3-9bd8-8142e61864b0.jpg\" alt=\"Dune jute rug styled in a room\"\u003e\u003c\/div\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"ff-facts\"\u003e\n\u003cdiv class=\"ff-fact\"\u003e\n\u003cspan class=\"ff-fact__n\"\u003e0\u003c\/span\u003e\u003cspan class=\"ff-fact__l\"\u003eVirtually zero shedding, thanks to mill spinning\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ff-fact\"\u003e\n\u003cspan class=\"ff-fact__n\"\u003e100%\u003c\/span\u003e\u003cspan class=\"ff-fact__l\"\u003eCotton backed across the full rug\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"ff-fact\"\u003e\n\u003cspan class=\"ff-fact__n\"\u003e0.28\"\u003c\/span\u003e\u003cspan class=\"ff-fact__l\"\u003eThe slimmest profile in the range\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003cdiv class=\"ff-pdp__section ff-pdp__section--green\"\u003e\n    \u003cspan class=\"ff-eyebrow\"\u003eHow it is made\u003c\/span\u003e\n    \u003cdiv class=\"ff-h2\"\u003eThe Details That Decide How Long It Lasts\u003c\/div\u003e\n    \u003cdiv class=\"ff-split ff-split--rev\"\u003e\n      \u003cdiv class=\"ff-split__media\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0929\/7497\/3247\/files\/Group_868.webp\" alt=\"Close up of the Dune jute weave\"\u003e\u003c\/div\u003e\n      \u003cdiv\u003e\u003cul class=\"ff-ticks\"\u003e\n\u003cli\u003e\n\u003cspan class=\"ff-tick\"\u003e\u003csvg viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"3.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eFull premium cotton backing.\u003c\/strong\u003e Backed edge to edge, not just banded, so it stays flat on wood, tile or carpet with no bunching or curling.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"ff-tick\"\u003e\u003csvg viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"3.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eMill spun yarn.\u003c\/strong\u003e Spun tighter and more evenly than hand spun jute, which is what kills the shedding.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"ff-tick\"\u003e\u003csvg viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"3.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eHolds less moisture.\u003c\/strong\u003e Mill spun jute retains less damp than loose fibre, so you do not get the lingering hessian smell.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"ff-tick\"\u003e\u003csvg viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"3.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eNeatly tucked edges.\u003c\/strong\u003e Finished and tucked rather than left raw, so the border does not unravel.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"ff-tick\"\u003e\u003csvg viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"3.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M20 6 9 17l-5-5\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eSlim profile.\u003c\/strong\u003e At 0.28 inches it clears low doors and sits flush under furniture.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/div\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003cdiv class=\"ff-pdp__section\"\u003e\n    \u003cspan class=\"ff-eyebrow\"\u003eSize guide\u003c\/span\u003e\n    \u003cdiv class=\"ff-h2\"\u003eWhich Size Do You Actually Need?\u003c\/div\u003e\n    \u003cp class=\"ff-text\"\u003eThe commonest mistake with a natural fibre rug is going one size too small, which leaves a room looking unfinished. Use the right hand column as your starting point.\u003c\/p\u003e\n    \u003cdiv class=\"ff-szwrap\"\u003e\u003ctable class=\"ff-sz\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eInches\u003c\/th\u003e\n\u003cth\u003eCentimetres\u003c\/th\u003e\n\u003cth\u003eBest for\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd class=\"ff-sz__name\"\u003e2' x 3'\u003c\/td\u003e\n\u003ctd\u003e24 x 36 in\u003c\/td\u003e\n\u003ctd\u003e61 x 91 cm\u003c\/td\u003e\n\u003ctd class=\"ff-sz__use\"\u003eEntryway, bedside, in front of the kitchen sink\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"ff-sz__name\"\u003e2' x 6'\u003c\/td\u003e\n\u003ctd\u003e24 x 72 in\u003c\/td\u003e\n\u003ctd\u003e61 x 183 cm\u003c\/td\u003e\n\u003ctd class=\"ff-sz__use\"\u003eHallway runner, galley kitchen, foot of the bed\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"ff-sz__name\"\u003e3' x 5'\u003c\/td\u003e\n\u003ctd\u003e36 x 60 in\u003c\/td\u003e\n\u003ctd\u003e91 x 152 cm\u003c\/td\u003e\n\u003ctd class=\"ff-sz__use\"\u003eSmall seating area, under a coffee table, nursery\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"ff-sz__name\"\u003e4' x 6'\u003c\/td\u003e\n\u003ctd\u003e48 x 72 in\u003c\/td\u003e\n\u003ctd\u003e122 x 183 cm\u003c\/td\u003e\n\u003ctd class=\"ff-sz__use\"\u003eSmall living room, under a four seat dining table\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"ff-sz__name\"\u003e5' x 8'\u003c\/td\u003e\n\u003ctd\u003e60 x 96 in\u003c\/td\u003e\n\u003ctd\u003e152 x 244 cm\u003c\/td\u003e\n\u003ctd class=\"ff-sz__use\"\u003eStandard living room, under a queen bed\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"ff-sz__name\"\u003e6' x 9'\u003c\/td\u003e\n\u003ctd\u003e72 x 108 in\u003c\/td\u003e\n\u003ctd\u003e183 x 274 cm\u003c\/td\u003e\n\u003ctd class=\"ff-sz__use\"\u003eLarger living room, king bed, six seat dining\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd class=\"ff-sz__name\"\u003e8' x 10'\u003c\/td\u003e\n\u003ctd\u003e96 x 120 in\u003c\/td\u003e\n\u003ctd\u003e244 x 305 cm\u003c\/td\u003e\n\u003ctd class=\"ff-sz__use\"\u003eOpen plan living, king bed with walk around room\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\u003c\/div\u003e\n    \u003cp class=\"ff-note\"\u003eHandcrafted, so allow up to 3% variation on finished dimensions. A 2' x 3' set of three is also available if you want matching mats for a kitchen or hallway.\u003c\/p\u003e\n  \u003c\/div\u003e\n\n  \u003cdiv class=\"ff-pdp__section ff-pdp__section--sand\"\u003e\n    \u003cspan class=\"ff-eyebrow\"\u003eWhere it works\u003c\/span\u003e\n    \u003cdiv class=\"ff-h2\"\u003eSuits Farmhouse, Coastal And Modern Neutral Rooms\u003c\/div\u003e\n    \u003cdiv class=\"ff-split\"\u003e\n      \u003cdiv\u003e\n        \u003cp class=\"ff-text\"\u003eWarm brown with white detailing is a more forgiving base than a pale rug if you have pets, children or a hallway that takes the brunt of the weather. It works hard without looking like it is trying.\u003c\/p\u003e\n        \u003cp class=\"ff-text\"\u003eIt works in a \u003cstrong\u003eliving room\u003c\/strong\u003e, under a \u003cstrong\u003edining table\u003c\/strong\u003e, along a \u003cstrong\u003ehallway\u003c\/strong\u003e, in a \u003cstrong\u003ebedroom\u003c\/strong\u003e, or in an \u003cstrong\u003eentryway\u003c\/strong\u003e where it will take the most traffic.\u003c\/p\u003e\n      \u003c\/div\u003e\n      \u003cdiv class=\"ff-split__media\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0013\/1478\/3290\/files\/cmu6ux7ir0aq95is0xgz2om05-0-11a5801d331a1207.png?v=1789729936\" alt=\"Dune jute rug in a neutral interior\"\u003e\u003c\/div\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003cdiv class=\"ff-pdp__section\"\u003e\n    \u003cspan class=\"ff-eyebrow\"\u003eCare\u003c\/span\u003e\n    \u003cdiv class=\"ff-h2\"\u003eLooking After It\u003c\/div\u003e\n    \u003cdiv class=\"ff-care\"\u003e\n      \u003cdiv class=\"ff-care__i\"\u003e\n\u003cdiv class=\"ff-h3\"\u003eEveryday\u003c\/div\u003e\n\u003cp class=\"ff-text\"\u003eVacuum with the beater bar off, or use a suction only setting. Shake the smaller sizes out.\u003c\/p\u003e\n\u003c\/div\u003e\n      \u003cdiv class=\"ff-care__i\"\u003e\n\u003cdiv class=\"ff-h3\"\u003eSpills\u003c\/div\u003e\n\u003cp class=\"ff-text\"\u003eBlot straight away with a dry cloth, working from the outside in. Do not rub the weave.\u003c\/p\u003e\n\u003c\/div\u003e\n      \u003cdiv class=\"ff-care__i\"\u003e\n\u003cdiv class=\"ff-h3\"\u003eRotate\u003c\/div\u003e\n\u003cp class=\"ff-text\"\u003eTurn it every few months so wear and sunlight land evenly across the rug.\u003c\/p\u003e\n\u003c\/div\u003e\n      \u003cdiv class=\"ff-care__i\"\u003e\n\u003cdiv class=\"ff-h3\"\u003eKeep it dry\u003c\/div\u003e\n\u003cp class=\"ff-text\"\u003eJute is a natural fibre. Wipe spills quickly and avoid soaking, which is what causes marks.\u003c\/p\u003e\n\u003c\/div\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Homespice","offers":[{"title":"2' x 3'","offer_id":44654135115879,"sku":"540508","price":123.95,"currency_code":"EUR","in_stock":true},{"title":"2' x 6'","offer_id":44654135181415,"sku":"542502","price":212.95,"currency_code":"EUR","in_stock":true},{"title":"3' x 5'","offer_id":44654135214183,"sku":"541505","price":266.95,"currency_code":"EUR","in_stock":true},{"title":"4' x 6'","offer_id":44654135246951,"sku":"543509","price":337.95,"currency_code":"EUR","in_stock":true},{"title":"5' x 8'","offer_id":44654135279719,"sku":"544506","price":577.95,"currency_code":"EUR","in_stock":true},{"title":"6' x 9'","offer_id":44654135312487,"sku":"545503","price":666.95,"currency_code":"EUR","in_stock":true},{"title":"8' x 10'","offer_id":44654135345255,"sku":"546500","price":889.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0013\/1478\/3290\/files\/cmu6ux7ir0aq95is0xgz2om05-0-11a5801d331a1207.png?v=1789729936","url":"https:\/\/freshfrenzy.co\/en-de\/products\/dune-warm-brown-diamond-jute-rug-cotton-backing","provider":"Fresh Frenzy","version":"1.0","type":"link"}